PPT Bumantara Publishing
Name: Melysa Putri Angraieni
NIM: 2270402036
Class: 2A Penerbitan
Background Bumantara Publishing
Bumantara publishing is a company engaged in the book making
industry. Bumantara publishing was established in 2018 but has only been
successfully operating since 2019. Because it needs the right maturity in
processing a creative industry company. In this company, we have used advanced
technology that does not use manual technology, so it does not take too long to
process. Even though we have used technology, we still open opportunities for
people who want to work in our company, we still open job vacancies for those
who are interested in this job.
Vission and Mission Bumantara Publishing
VISSION
- To make Indonesia advanced with the books we publish
MISSION
- Realizing an advanced company in the field of
bookkeeping
- Make a company that can bring the future of Indonesian society to be better
SWOT
Strength
- As a successful publishing company in Indonesia
- The company's network is wider than other publishing companies
- As a company that sells a large number of local books
- Has high brand recognition and is more easily understood by the local market
Weakness
- Capital expenditure is still very large
- Financial management is still not good
- Some cities in Indonesia are still not available for our publishing
Opportunity
- Many people are enthusiastic about reading
- Our workmanship system doesn't take too long
- There are some cities where our publishing service is not yet available
Threat
- Requires development every year
- Government regulations that can harm the company
Create a strategy
• Branding our products to be more recognized
• Have several branches that operate well
• Often launches useful books
Business Model
Key Partners
- Polimedia publishing
- Mentari publishing
- Angkasa publishing
Key Activities
- Preparing editing equipment, desioning book and printing desain
- Preparing editing and printing process
Key Resources
- Printing machine
- Digital printing
- Computers
- Prepare a place
Value Propositions
- Service
- Time
- Price
- Quality
Customer Relationship
- Social media and public
Channel
- We convert our offering or value proposition to audience throught channels
Customer Segments
- Students at Polimedia Jakarta, Indonesians and people from outside Indonesia
Cost Structure
- Payment of machine maintenance
- Purchase pf paper
- INK computers and printers
- Payment of employes salaries
Revenue Stream
Editing Revenue
Printing Revenue
Design Revenue
List of Service
We as a publishing company focus on editing, printing and
designing. Working in our company is very helpful for many people and has an
efficient promotion. Therefore many people get information so that we can get
the right target.
Working Time
Editing > 2 – 3 days
Revision > 1 - 2 days
Design > 1 - 2 days
Printing > 7 - 10 days
Curiculum Vitae
We use CVs from Singapore/Japan, because the quality of their CVs is good, and our company can emulate them.
Inquiry Letter
We use an inquiry letter based on a developed company, which
is located in the Netherlands. Therefore we are inspired to do something
similar. Although there are some parts that we differentiate.
Memo
In the stage memo, we saw from a well-known company in
Indonesia "Gudang Garam" every time they wanted to hold an important
meeting, the memo they presented was very good, so we could use the company on
a daily basis.
Faktur
For invoicing, our company follows the style of overseas companies
especially Korean companies. Presenting some of the needs that our company
needs, so you need quality invoice records too, so that companies that want to
work together can be trusted.
Product Example
For the example product section, we use examples based on
well-known book publications, namely Gramedia. the various books they publish
inspire our company, so that it can create quality products.
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